Nintendo Wii: Wii’ll not forget
Sunday, November 22nd, 2009 In Blog Articles
Retro video game iconic heroes have been making a come back for some time now. From T-shirts through to shoes, we have seen the likes of Mario, Donkey Kong and dare we say their rival, Sega’s Sonic The Hedgehog plastering their pixelated faces all over some funky wears.
Hot on the heels of this fad, gaming giant Nintendo have promoted their latest baby Wii in Italy with this interesting wall display created by a series of posted notes. Behind each not lies a message inviting the recipient to relive the 80′s through some classic games available on Wii. The post it notes make a nice 3D representation of a 2D pixel. Cute. By Andy G
TORONTO PLASTIC SURGERY
Sunday, November 22nd, 2009 In Blog Articles

Thanks to the success of US television shows like Extreme Makeover, plastic surgery is fast becoming the norm. The latest advertising campaign for Canadian surgery ‘Toronto Plastic Surgery’ takes it one step further. Ad agency DDB Canada dreamt up this clever idea – allowing consumers to test-drive a new nose shape while drinking their coffee. We love it. by Bill T
Philips Energy Saving Poster
Sunday, November 22nd, 2009 In Blog Articles
In a world where conservation and efficiency are becoming the standard, a greater number of companies are doing anything and everything they can to continue keeping awareness in the consciousness of the consumer. In this billboard for Philips, a consistent leader in corporate sustainability, the image of their globe is printed in ink that glows in the dark. The energy saving poster eliminates the need for artificial lighting. By Andrew J Wiener
NSW Police Campaign – Watch for cars when wearing headphones
Sunday, November 22nd, 2009 In Blog Articles
Obama/McCain – The Coloured Race
Sunday, November 22nd, 2009 In Blog Articles
It’s just days away from one of the most anticipated US federal elections in history and both sides are plowing into spin overdrive. Which is why we love this amazing original advertisement that has succeeded in doing what most politicians don’t – cut through the crap in a single succinct moment.
Created by creative director – Tor Myhren from Grey NYC, the posters slice through the race issue between candidates – acknowledging that much of this campaign has predictably but stupidly been re-cast as a battle between black and white. Myhren’s...
Pimple Climbing – Tel Aviv
Sunday, November 22nd, 2009 In Blog Articles
Have fun with your pimples! That was likely the thinking of Gideon Amichay, Chief Creative Officer and partner at Shalmor Avnon Amichay/Y&R Interactive in Tel Aviv, Israel, when he created a campaign for Clearex acne treatment gel. A pimply-faced, 5-meter-tall climbing wall at Israel’s largest climbing center exposed 8,000 teenagers per month to the brand during their summer holidays. The agency’s online take on the same predicament earned it a perch on 2009 Cannes Cyber Lions shortlist. Teenagers entered their friends’ photos online and pimpled their faces liberally. The only way for the friend to remove the pimples? Use “online†Clearex, of course. This campaign gained over 2.7 million exposures and...
Extra Strong Priorin Shampoo
Saturday, November 21st, 2009 In Blog Articles
Sometimes it’s the simplest of ideas that make the best advertisements – and who doesn’t remember creating wacky hairdo’s with the bath bubbles in the tub as a kid. Well at least we do. Take a look at these simple yet effective ads by JWT Frankfurt for ‘extra strong’ Priorin shampoo. - Brendan McKnight
Brand Whores
Thursday, July 30th, 2009 In Blog Articles
We all know that Gen Y is the most cynical generation on earth when it comes to marketing and advertising. They hate being ‘sold’ to and expect so much more from a brand than just the product.
This cynicism has spawned an amusing trend where cool young things – we’ve dubbed them Brand Whores – are appropriating corporate logos and turning them into ironic fashion symbols. From McDonalds to KFC, Brand Whores are poking fun at brands and our rampant consumerist culture. Not that the brands mind, we presume. Any opportunity to have their logos splashed about – irony, or no irony – is a chance to market. - Laura Demasi



















