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Books, brands, and Starbucks. All you ever need.

marketing trends millennial generation

7 Important Trends for Marketing to Millennials

Never before in the history of marketing and media has there been a generation like Millennials. They are both admired and admonished, and seem to be the focus…

How Instagram changed Social Media

How Instagram is changing Social Media

A lot has happened to Instagram in the past 2 years. They have added Instagram Stories, launched vertical video with IGTV and added a lot of business functionality….

Mobile Design Tips for Ecommerce Websites

3 Mobile Design Tips for Your eCommerce Website [VIDEO]

Did you know that 84% of retail shoppers use their smartphones to assist with a purchase? Now more than ever, it is important that your website is mobile…

Three Web Design Tricks without Development

3 Web Design Tricks without Development [VIDEO]

Every business should have a website that reflects their brand, and their personality. However, it can sometimes get expensive to hire developers to make small changes. If you’re…

Tips to define brand voice

3 Tips to Define Your Brand Voice [VIDEO]

You may not realize it, but each brand has a particular ‘voice’ that is a part of their brand. All your customers will think of you in a…

netflix marketing and brand review

Keep it Real: Netflix Brand Review

I don’t know if you’ve noticed this, but, Netflix is taking over the TV and movie world. Don’t believe me? Just this past month, Netflix came out as…

Is IGTV worth using for your brand?

Boost your social media marketing with IGTV

When I first saw the new Instagram TV (IGTV) button pop up on my Instagram app, for a brief moment, I thought, “Isn’t this like Youtube?”   But…

best way to capture customer emails

The Best Way to Capture Emails on your Website

You’ve just created a brand new, beautifully designed website. You’ve gone through the hours of testing to make sure everything works. You have your launch date on the…

Instagram Influencers Are Changing Marketing

How Instagram Influencers are changing marketing

I’m not ashamed to admit that I check Instagram first thing in the morning. Call it procrastination or phone addiction. But one thing is for sure: I’m not…

Glossier makeup brand review

Treat your customer like an influencer: Glossier Brand Review

This is how I used to buy mascara: I’d walk into a Target and buy whichever one felt like it was the right quality for me. Then, three…

orange county generation z

A Guide to Marketing to Generation Z

No matter which generation you were born into (or identify with) you have to admit that people are changing. Fashion, culture, values, and lifestyles shift with every single…

website development idea

3 Simple Website Design tips anyone can use

Did you know that the average click time on most websites today is less than 15 seconds? That means a person will click a link and then click…

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