Don’t just take our word for it. Instead, research potential agencies and decide if they possess these 3 defining qualities:
Trustworthy Referrals and Case-Studies
Online reviews and directories are a good place to start, but agencies can often pay to boost their image. We suggest asking them if it would be ok to contact old clients and inquire about their projects. Another great way to find out how a firm tackles problems is a case study. This is the best way to gain first-hand knowledge on the reputability of the service. Look for agencies that publish case studies on their site, or at the very least see if they can provide one for you.
A Partnership Model
The key to any successful online advertising or marketing campaign is two teams that are on the same page. Working as a partner helps marketers stay passionate about their projects. It also gives time to grasp a comprehensive understanding of a client’s industry and business model. On the other hand, If you sense any kind of “me vs. you” mentality from your digital agency then it might be time to explore other paths.
A Realistic Path to Success
The saying “if it’s too good to be true, it probably is,” applies to the entire field of marketing. This is especially true when it comes to searching for an honest SEO agency. For example, if a marketer guarantees page one rankings right of the bat, they are lying. SEO is not a quick fix and needs to be evaluated for success over a longer period of time. Look for a firm that displays a detailed long term strategy to gather visibility and traffic to your website.
In the end, finding the right online marketing agency will require time, as well as an informed decision-making process. We invite you to get in touch with us at Brandastic to learn how we can support your growing business. Call 888-339-5275.