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humanizing your brand

A Guide to Humanizing your Brand

In the modern world, there is a blurred line between work and home. Because, more often than not, we find ourselves attached to our devices 24/7; connecting both…

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7 Ecommerce Trends you need to know in 2018

With the news this week that retail giant Sears has filed for bankruptcy, it is clear that the end of an era is near. The creator of the…

How to get ideas for your business blog

3 Ideas to Generate Content for your Business Blog [VIDEO]

Keeping your blog up-to-date and relevant helps your customers engage with you and moves your prospects further along the sales pipeline. When you first start writing for your…

best ecommerce store for small business

Which eCommerce platform is best for small business?

For small business owners who have a product they want to sell online, there are many options available today. This variety means there is a big opportunity for…

How Instagram changed Social Media

How Instagram is changing Social Media

A lot has happened to Instagram in the past 2 years. They have added Instagram Stories, launched vertical video with IGTV and added a lot of business functionality….

3 tips to increase PPC conversion ratio

3 Tips to increase your PPC Conversion Ratio [VIDEO]

Did you know that 88% of people who do Pay-Per-Click advertising are NOT happy with their click-through and conversion rates? Considering that last year in 2017 business owners spent…

browser testing guide

How to do Browser Testing for your New Website

Every time you use the internet, it’s likely that you use the same web browser most of the time. You might not even think about why you do,…

white hat seo vs black hat seo - what's the difference

White Hat vs Black Hat SEO: what’s the difference?

When starting to grow your Google ranking, it can be tempting to look for shortcuts to get there faster. As with any code-driven software, there are specific rules…

Mobile Design Tips for Ecommerce Websites

3 Mobile Design Tips for Your eCommerce Website [VIDEO]

Did you know that 84% of retail shoppers use their smartphones to assist with a purchase? Now more than ever, it is important that your website is mobile…

MailChimp marketing brand review

High Fives All Around: MailChimp Brand Review

Sending emails gets kinda boring after a while. Sending thousands of emails gets really boring, really quickly. Thank goodness that whenever you use Mailchimp that you have a…

SEO vs PPC

SEO vs PPC: which is better for attracting new customers?

When you are growing an online business, one of the big questions you may have is how to attract new customers. Many businesses who have done conventional advertising…

4 factors that slow down your website

4 Factors that cause a website to run slowly [VIDEO]

There is nothing more frustrating than a website the runs slowly. In today’s hyper-connected world, people won’t wait more than a few seconds for a website page to…

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