15 Ways to Grow Engagement for your Website
If the Facebook and Instagram outage earlier this week has taught us anything, it’s that having your own home on the web is incredibly important. A website is…
How to do Browser Testing for your New Website
Every time you use the internet, it’s likely that you use the same web browser most of the time. You might not even think about why you do,…
Visual Cues to Keep Them Scrolling
Since the early days of newspapers, there has been a constant quest for attention from readers. In today’s online marketing world, first, you must get a person to…
Three mistakes to avoid when designing your logo
For a designer, a company logo is an exciting challenge. It must represent many different aspects at once. It must be stand out and be memorable. It must…
New Material Design innovations in 2018
With the launch of Gmail’s new design, we have seen new features such as the Snooze and Smart Reply features. But alongside these changes, there has been a…
A Guide to Choosing Fonts for the Web (Part Two)
In the previous article, we looked at the basics of choosing fonts for practical and readability reasons. In this article, we will explore some of the more nuanced…
A Guide to Choosing Fonts for the Web (Part One)
When I tell people I am a web designer, many people think I mostly work on the visual images, or the shapes I design for logos. That’s true,…
Material Design Lite: The Trendiest Web Designs of 2017
Google’s Material Design has taken over web design trends in the last few years. With their signature flat designs and masterful layering, UI designers are incorporating this style…
Web Design Elements that Increase Conversions
Visual elements in your website that use thoughtful design can make the conversion process easier for your brand, increasing ROI. According to Adobe’s 2015 report on the State…
The Power Of Perception
Whether we are on the road, shopping at the store, or even sitting in the comfort of our own homes, we can’t help but notice the logos of…
