Automated bidding strategies have been around for a while, and can be really valuable to help you handle large campaigns, save time, and to ensure you are getting the most value from your ad spend.

The BERT update allows Google to better comprehend the context of what a person is searching for. It aims to understand the nuances of our everyday language to improve the quality of search results.

2019 is almost over and Christmas is just around the corner. If you haven’t already got a marketing plan for this holiday season, don’t worry, we’ve got you covered.

If you are using the Google Ads platform, it’s important that you get the most value you can from each PPC ad that you run.

The very best way to undertake a brand refresh is to hire a team of experts. A marketing team can take care of all elements of a brand refresh, such as logo design, brand voice and strategy, colors, fonts, images, and everything else.

To stay competitive in the online space, companies launch new websites. A quality website improves your online presence and increases the number of sales for a business.  There…

To compete in the modern business world, you must continually tweak your strategy to stay ahead of your competitors. Here are three SEO trends that we have noticed are gaining traction, and will become essential in 2020 and beyond.

The focus of messenger apps should always be to create a connection with your customers and to offer convenience. Over the long term, this approach will create a relationship and will grow your business.

Brandastic was tasked with creating a groundbreaking social media campaign to generate high-quality leads for one of our client’s most successful products. That client was Friar Tux, one…

Choosing a website server for your business can be confusing. In this video we breakdown the options available for website hosting, and those that are most cost-effective for businesses.

With local SEO, the more you help a person to find what they want, the more likely they are to buy it from you. Here are three ways that you can improve your local SEO listings.

What can a business do to grow engagement through Facebook Pages? Is there still value in posting on your Facebook business page?