The Top 35 Digital Marketing Podcasts in 2020

For anyone born in the 80s or 90s, do you remember how you’d share new music with your friends?

You’d make a mixtape or burn a CD of cool underground artists you’d discovered. Your friends would do the same and that’s how we all stayed up-to-date.

Today, you probably do the same thing, but with a new medium: podcasts.

The amazing thing about sharing podcasts is that you don’t even need to make a tape or CD. You just share the name and your friends can download them for free.

Thanks to the power of word of mouth, these audio programs are becoming just as popular as music.

The world is seemingly obsessed with podcasts. And it’s only going to continue to grow.

Podcasting Growth Trends in 2020

Whatever type of radio show you listen to, you’re in good company. In fact, over 165 million people have listened to a podcast, and over 100 million people listen every week.

Recent research from Podcast Insights shows that 70% of the US population is familiar with the term ‘podcasting’, and 51% of them have listened to a podcast.

This is big news.

It’s easy to understand why this new medium has become so popular with people all over the world, and one of those reasons is convenience.

These audio programs provide listeners with their favorite content but in a digital ‘to-go’ box. People can listen while doing chores, driving, exercising, at work (this didn’t come from us), and so on.

People are adopting this approach rather than just listening to music. There are podcasts available in essentially every industry imaginable. 

What is a Digital Marketing Podcast?

Podcasts within this industry provide people with: 

  • Insightful digital marketing trends 
  • Current digital marketing events and news 
  • Interviews with industry leaders in the marketing space
  • Tips and tricks for improving your digital marketing business


These digital marketing resources can be goldmines for marketing professionals looking to improve their skills. But they are also incredibly valuable for business owners who want to learn digital marketing for themselves.

Some of the areas digital marketing podcasts cover are:  

  • SEO (Search Engine Optimization)  
  • PPC (Pay Per Click)
  • Content marketing
  • Influencer marketing
  • Email marketing
  • Graphic Design

 

In 2020, staying afloat with current trends is more important than ever. Digital marketing podcasts are a simple, convenient, and free way to get ahead of the competition. 

We’re here to share with you an extensive list of the best digital marketing radio programs available so you can learn, teach, and implement new tactics and direction into your own business strategies.

Let’s dive in.

The Top 35 Digital Marketing Podcasts in 2020

Digital Marketing

While there a lot of specific niches within digital marketing, these podcasts focus on marketing as a whole.

 

1) The Marketing Book Podcast


Hosted by Douglas Burdett, Founder, and Principal at Artillery, and former adman, this podcast is an essential tool for staying up to date on all things in the marketing space. Douglas interviews best selling authors of marketing books on a weekly basis.

Available on: Apple Podcasts, Spotify, Stitcher

 

2) The Gary Vee Audio Experience

Gary is an entrepreneur, NY Times best-selling author and one of the loudest voices on the internet. 

His podcast consists of some of the best marketing content available on the web, interviews with high profile guests, keynote speeches, and heart to heart conversations.

Available on: Apple Podcasts, Stitcher, SoundCloud, Youtube, RSS

 

3) The Digital Marketing Podcast

This weekly digital marketing podcast hosted by Daniel Rowles and Ciaran Rogers has been around for nearly a decade.  

This is one of the premier marketing audio resources on the web today as it provides a wealth of great information, and they consistently feature prominent guests in the industry including Rand Fishkin of SparkToro and Jon Henshaw, founder of Raven Tools.

Available on: Spotify, Apple Podcasts, Stitcher, Google Play, TuneIn, Soundcloud, RSS

 

4) Everyone Hates Marketers

Louis Grenier hates shady marketing. The host pokes fun at this by the title of his show.

The content lead over at HotJar makes it a point to provide his audience with marketing tactics that are all ethical, in good taste, and within best practices. Check out his podcast for genuine, no-nonsense tips and strategies. 

Available on: Site,  Apple Podcasts, Spotify, Stitcher

 

5) The Edge of the Web Podcast

Named the Best Podcast/Audio Series in 2017, this weekly audio show hosted by Erin Sparks covers all areas in the digital marketing space including SEO, SEM, social media, and conversion rate optimization. 

Erin and her hosts provide hour-long discussions about the current state of internet marketing with great insights and information.

Available on: RSS, Apple Podcasts, Spotify, Youtube, Soundcloud

 

SEO Podcasts

SEO (search engine optimization) audio programs provide great insights on current trends, informative interviews with leaders in the industry, and actionable steps to take to help improve your business.

 

6) The Search Engine Journal Show

This podcast is brought to you by The Search Engine Journal and is hosted by Brent Csutoras, Executive Editor Danny Goodwin, and SEJ Founder Loren Baker.

This great resource provides listeners with interviews from high profile guests in the industry, top-notch insights, tips, and everything you need to know about SEO, and then some.

Available on: Google Play, Apple Podcasts, Stitcher

 

 

7) The Recipe for SEO Success

Learn about all things SEO from award-winning SEO copywriter and consultant Kate Toon. 

This high energy podcast provides its listeners with the latest news in SEO and Google while discussing case studies, how to effectively optimize, and insightful interviews.

Available on: Apple Podcasts, Stitcher

 

8) The Authority Hacker Podcast

Gael Breton and Mark Webster are marketing veterans with experience worth sharing. And they share a lot of it.

This podcast provides listeners with awesome advice on helping businesses grow, creating websites the right way, actionable steps for success with sites and blogs, all while being highly inspirational.

Available on: Apple Podcasts, Podbay.fm, Stitcher

 

9) Experts on the Wire (An SEO Podcast!)

This monthly podcast hosted by Dan Shure is an awesome resource for learning the more advanced topics when it comes to SEO, in an easy to understand way.

Dan dives deep into questions that he asks his guests which sparks insightful discussions and leaves the listener with actionable tips.

Available on: Spotify, Apple Podcasts, Stitcher

 

10) SEO Podcast Unknown: Secrets of Internet Marketing

With years of experience in SEO, Chris Burres and Matt Bertram have the answers you need to seemingly all of your questions.

This podcast provides users with tips and insights on how to rank higher, how to retain clients, convert traffic, and much more. Alongside the informative information, the hosts are entertaining which makes for a fun listen.

Available on:  Apple Podcasts, Stitcher, iHeartRadio

 

PPC Podcasts

Learn the latest and greatest in paid search advertising internet advertising.

 

11) The Paid Search Podcast

This weekly podcast hosted by Google Adwords veterans Chris Schaeffer and Jason Rothman discuss everything there is to know about online marketing, including expert advice on Google Ads and budgets.

Whether you’re just starting out in PPC or a seasoned expert, this show has something for everyone. These guys are entertaining and like to have a good time while sharing their knowledge.

Available on: Youtube, Spotify, Apple Podcasts

 

12) Learn Paid Media

As the name implies, this is a great resource for listeners to learn all about paid media including Google, Facebook, Instagram, Bing Ads, and more. 

This podcast took a long hiatus but now is back with a new style, providing you with shorter episodes about more specific topics rather than long-form episodes.

Available on: Apple Podcasts, Website, Stitcher

 

13) The PPC Show Podcast

This once-a-week podcast is a news source for all of the latest and greatest in paid advertising and marketing. Learn about tips, trends, and interviews with experts in the field.

Available on: Soundcloud, Apple Podcasts, Spotify, Stitcher

 

14) PPC Den: Amazon PPC Advertising Mastery

Brought to you by Ad Badger, this podcast focuses strictly on Amazon advertising. With insightful tips on how to optimize campaigns, how to be a better seller, and everything else within the Amazon ecosystem, this resource is worth a listen.

Available on: Apple Podcasts, Spotify, Stitcher

 

15) The Art of Online Business

Formerly named The Art of Paid Traffic, this resource is hosted by ads expert and online business coach Rick Mulready.

Rick dives deep into Facebook and Instagram ad strategies to provide listeners with actionable tips and strategies for increasing leads and improving sales.

Available on: Stitcher, Tunein, Podbay

Design Podcasts

Go deep into the world of design with some of the most creative minds in design marketing.

 

16) Design Matters

As the world’s first podcast about design that spans over 15 years, you can be sure this resource has a plethora of amazing content.

Debbie Millman is the host of this powerful resource and is the holder of many titles including an educator, brand consultant, and artist. 

This podcast provides insights into the world of design including working with brands and in-depth interviews with leaders in the industry. She also touches upon topics including life, culture, and creativity in the real world.

Available on: Apple Podcasts, Soundcloud

 

17) 99% Invisible

This is an independently produced podcast that focuses not only on design and architecture but on how it influences our everyday life.

Hosted by Roman Mars, this show provides engaging interviews, makes what might be mundane to most, interesting, and it changes the way you look at design.

Available on: Apple Podcasts, Spotify, Stitcher

 

18) The Design of Business | The Business of Design

Hosts Jessica Helfand and Michael Beirut provide their listeners with amazing interviews and new perspectives when it comes to business, design and other industries. It’s also worth mentioning that the podcast is recorded at Yale School of Management.

Their lineup of guests include leaders in the industry, artists, musicians, CEO’s, actors, and many more.

Available on: Apple Podcasts

 

19) The Deeply Graphic Design Podcast

This podcast, hosted by graphic designers Wes McDowell, Mikelle Morrison, Nick Longo, Brandon Voss, Kristi Duce, and Sam Cox are very knowledgeable in their field and provide a wealth of valuable content to their listeners. Each episode of this informative show goes over a different topic within graphic design.

Available on: Apple Podcasts, Tunein

 

20) The Observatory

Hosts Michael Bierut and Jessica Helfand intelligently discuss all things design including current events, what’s currently on their minds, and even touching upon on how graphic design and politics are intertwined.

Available on: Apple Podcasts, Spotify, Stitcher

Social Media Podcasts

Keep your social media marketing knowledge in tip-top shape by learning from the social media experts and leaders in the field.

 

21) Social Pros Podcast 

Recently named the best podcast at the Content Marketing Awards, Social Pros provides amazing insights on how businesses handle their social strategies, current trends and the social industry as a whole.

Jay Baer and Adam Brown provide an entertaining and engaging feel with interviewing guests in the industry on a range of topics. 

Available on: Apple Podcasts, Spotify

 

22) Goal Digger

Host Jenna Kutcher, a successful social media influencer and self-made millionaire provides her listeners with motivational and inspirational stories as well as tips and tricks to help navigate through the industry. 

Jenna’s wealth of experience and willingness to help others achieve their dreams sets her apart from most. If there’s one voice in the social media space to listen to, it’s hers.

Available on: Apple Podcasts, Spotify 

 

23) Social Media Examiner

SME helps keep its listeners up to speed with social media marketing as a whole, including tips, tricks and insights, and all of the nuances that come with it.

This once a week audio show hosted by Michael Stelzner is a valuable resource as this show has been a Top 10 marketing podcast the past 7 consecutive years.

Available on: Apple Podcasts, Spotify, Stitcher 

 

24) The Science of Social Media

Brought to you by Buffer, the social media management tool, this weekly podcast provides listeners from all levels of experience actionable steps to take to improve your strategies and put you in the driver’s seat.

Some of the topics include talking about the Instagram algorithm, brand secrets, social media ads, and how to improve engagement.

Available on: Apple Podcasts, Spotify, Soundcloud

 

25) Savvy Social Podcast

Andréa Jones provides entertaining and digestible information that helps both entrepreneurs improve their strategies, and even your everyday listener understands the social media landscape.

With topics including influencer marketing and branding, you’ll be up to speed in no time with this quality and actionable information.

Available on: Apple Podcasts, Spotify, Stitcher

 

Web Design & Web Development Podcasts

Keep up with the latest in web design and web development.

 

26) Syntax – Tasty Development Treats

Full Stack developers Wes Bos and Scott Tolinski are hosts of this awesome web development podcast, providing listeners with easy to understand and engaging content.

Web development is the name of the game here. But these guys also talk about life, experiences in the industry, tips to succeed, and tasty BBQ. Check out this listening resource for everything you need to know, and then some.

Available on: Apple Podcasts, Spotify, Stitcher

 

 

27) JS Party

This fun and interactive podcast is about all things Javascript and the web. JS Party is equipped with a group of hosts that love talking about what they do and provide some amazing content, whether you’re a beginner or an expert. 

This audio show airs live on Thursdays at 1PM EST. Topics include software architecture, design systems, visual programming, and frameworks to name a few. Check this one out to learn about web development and have a good time doing it.

Available on: Apple Podcasts, Spotify, Overcast, Android, RSS

 

28) React Podcast

For those unaware, React is a Javascript library which is used to build user interfaces. As technical as it sounds, the host of the show however does a great job of simplifying and conveying how it applies to web development, but also to everyday life. 

Some of the topics include UI Frameworks, data fetching strategies, frameworks, algorithms and much more. 

Available on: ReactJS, Spotify, Spec.fm

 

29) Shoptalk

Hosts Dave Rupert and Chris Coyier are expert web developers who talk live about front end web design, user experience, accessibility, and much more. 

This podcast has established itself as one of the leaders in this space. The show frequently has on big-name guests in the web industry and is able to provide actionable steps to the listeners. 

Not only is the content informational, but the hosts are genuinely funny. This makes for a fun listen. 

Available on: Apple Podcasts, RSS, Spotify, Stitcher

 

30) Full Stack Radio

This podcast, hosted by Adam Wathan, features guests on every episode that talk about a wide range of topics in web development, programming and software. From software development to product design, it’s all here.

Adam does a great job of explaining concepts that can be difficult to some and provides new ways to approach topics and issues.

Available on: Apple Podcasts, Spotify, Stitcher

 

Content Marketing Podcasts

Learn actionable steps and valuable insights from the experts in the digital content space.  

 

31) Copy Blogger FM

This weekly podcast hosted by Darrell Vesterfelt and Tim Stoddart is a great resource for keeping up with the latest and greatest trends in content marketing. A new expert is on each week, all bringing something actionable to the table.

With topics including email marketing, conversion optimization, and copywriting, this is a solid resource worth checking out and improving your content IQ.

Available on: Apple Podcasts, RSS, Spotify, Stitcher

 

32) The Content Strategy Podcast

The people over at The Content Strategy describe this resource as a ‘ podcast for people who care about content’. Host Kristina Halvorson and guests help make this statement true with their awesome insights into content marketing and true passion for the art.

Every episode features individuals in the digital content space that share valuable and actionable information including Angela Gorden, UX Writing at Dropbox, and Gene Shannon, Managing Editor for the Shopify UX team.

Available on: Apple Podcasts, Spotify, Stitcher, Google Podcasts

 

33) Content Sells

Hosts Suzi Dafnis and Michelle Falzon bring you this amazing listening resource chock full of content marketing tips and educational insights.

With topics including properly communicating through content, building your personal brand, starting a podcast, and improving your email marketing, there’s something for everyone.

The hosts’ ability to serve up easy to understand and actionable content makes this resource a must listen. 

Available on: Apple Podcasts, Stitcher, OwlTail

 

34) The Marketing Companion

Although this is categorized as a business podcast, content marketing is a frequently visited topic here.

Author and college educator Mark Schaefer and CEO of B-Squared Media Brooke Sellas are hosts of the proclaimed ‘world’s most entertaining business podcast for more than 6 years’

This fun and witty listening resource is perfect for learning and gaining valuable insights into content, marketing, and much more around the industry. 

Available on: Apple Podcasts, Google Play, Stitcher, iHeartRadio

 

35) Online Marketing Made Easy with Amy Porterfield

Marketing teacher and host Amy Porterfield provides her listeners with not only just a listening resource but a clear plan on how to put her insights into action. She truly strives to make marketing easy for everyone.

With tons of interviews with industry experts, plans for execution, and a seemingly endless amount of valuable content, this show is great for the beginner marketer as well as the veteran.

Available on: Apple Podcasts, Spotify, Stitcher

 

Expanding Your Expertise in Digital Marketing

While there is a seemingly endless number of digital marketing podcasts today, these top 35 are a great place to start.

It’s important to stay up to date on all things digital marketing no matter what area you specialize in.

A great exercise is to broaden your knowledge outside your specific niche. If you’re a web developer, try listening to a podcast on SEO. If you’re a content marketer, check out a few podcasts on web development. They’re free and will help to think outside of your everyday mindsets.

Learning about different areas of online marketing other than your own will help you begin to think from a different perspective

In the digital marketing industry, being multidimensional is key. Marketing podcasts are a great way to start supplementing your growth.

 

Brandastic is an award-winning digital marketing and advertising agency located in Costa Mesa, CA, with locations in Los Angeles, CA and Austin, TX. We help companies increase their reach through SEO, PPC, content marketing, and web development. Contact us today and see how we can start igniting your potential.

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