RICOH: Pay Per Click Campaign

https://www.youtube.com/watch?v=F1_8-5KTKmQ

THE CHALLENGE

Ricoh was investing in Pay Per Click advertising but was not seeing the level of lead generation they expected. Their existing campaigns lacked a structured management process, and performance data was not being fully leveraged to optimize results. Without clear campaign organization, targeted keyword strategies, and ongoing optimization, ad spend was not being used as efficiently as it could be. Ricoh needed a partner who could restructure the account, implement a strategic approach to campaign management, and improve the quality and volume of leads generated through paid search.

OUR SOLUTION

Brandastic took over Ricoh’s online marketing increasing their leads through restructuring their current Pay Per Click campaign in order to enhance their performance online.. Brandastic set up a better management process and execute the campaign strategy that have harnessed results.

Campaign Types

Facebook Marketing

In-App Lead Forms

Google PPC Rebuild

STRATEGY

The client approached us in crisis — their leads had plummeted and they were in urgent need of results. Within just 30 days of launching a completely rebuilt campaign, we turned the situation around.

We rebuilt their entire digital advertising strategy from the ground up, including fresh Google and Meta campaigns. By implementing new ads, refined keywords, and a data-driven approach based on thorough research, we delivered exceptional results. Within a couple of months, the client surpassed both Brother and Epson in sales for the year.

GENERATING LEADS & INCREASING RETURN ON AD SPEND

Brandastic took over Ricoh’s online marketing increasing their leads through restructuring their current Pay Per Click campaign in order to enhance their performance online. Brandastic set up a better management process and execute the campaign strategy that have harnessed results.